{"id":486761,"url":"\/why-sustainable-activewear-is-the-biggest-trend-in-running\/","layout":"standard","version":"2025-10-07T12:17:47.000000Z","blocks":[{"id":4670501,"type":"slideshow","published":1,"size":{"x":12,"y":0},"order":0,"items":[{"id":4670502,"type":"banner","published":1,"size":{"x":12,"y":0},"order":0,"items":[],"properties":{"type":{"id":115730221,"value":"standard"},"title":{"id":115730222,"value":null},"copy":{"id":115730223,"value":null},"titleColor":{"id":115730224,"value":"#{banner.title.color}"},"titleBackground":{"id":115730225,"value":"#{banner.title.background.color}"},"copyColor":{"id":115730226,"value":"#{banner.copy.color}"},"copyBackground":{"id":115730227,"value":"#{banner.copy.background.color}"},"contentWidth":{"id":115730228,"value":"95%"},"textShadow":{"id":115730229,"value":"#{banner.text.shadow}"},"borderRadius":{"id":115730230,"value":"0px"},"buttonBorderRadius":{"id":115730231,"value":"#{button.border.radius}"},"buttonBackgroundColor":{"id":115730232,"value":"#{button.primary.color}"},"buttonStyle":{"id":115730233,"value":"secondary"},"buttonSize":{"id":115730234,"value":"small"},"overlayOpacity":{"id":115730235,"value":"0.15"},"overlayColourStart":{"id":115730236,"value":"#000000"},"overlayColourEnd":{"id":115730237,"value":"#000000"},"overlayDirection":{"id":115730238,"value":"90"},"image":{"id":115730239,"value":"{\"src\":\"https:\\\/\\\/images.podos.io\\\/zbukb48g9xwwdljbcmpvubgmwrswlriw0ts5bhsgnuqanbhq.png.png?w=auto&h=auto&fy=0.42376148020438\",\"alt\":\"Shop Organic  - The biggest trend in running - sustainable activewear. \"}"},"video":{"id":115730240,"value":null},"videoThumbnail":{"id":115730241,"value":null},"media":{"id":115730242,"value":"image"},"align":{"id":115730243,"value":"center"},"verticalAlignment":{"id":115730244,"value":"center"},"font":{"id":115730245,"value":"#{heading1.font}"},"actions":{"id":115730246,"value":"[{\"text\":\"\",\"href\":\"\\\/why-sustainable-activewear-is-the-biggest-trend-in-running\\\/\"},{\"text\":\"\",\"href\":\"#\"}]"},"padding":{"id":115730248,"value":"6"},"fullWidth":{"id":115730249,"value":"1"},"fullBackgroundColor":{"id":115730250,"value":"#{banner.fullBackground.color}"},"published":{"id":115730251,"value":"1"},"conditions":{"id":115730252,"value":"[]"},"template":{"id":115741147,"value":"slide"}}}],"properties":{"mode":{"id":115730211,"value":"slideshow"},"speed":{"id":115730212,"value":"5000"},"navigation":{"id":115730213,"value":"0"},"limit":{"id":115730214,"value":"1"},"padding":{"id":115730216,"value":"6"},"fullWidth":{"id":115730217,"value":"0"},"fullBackgroundColor":{"id":115730218,"value":"#fff0"},"published":{"id":115730219,"value":"1"},"conditions":{"id":115730220,"value":"[]"},"template":{"id":115741146,"value":"slideshow"}}},{"id":4670503,"type":"textBlock","published":1,"size":{"x":12,"y":0},"order":1,"items":[],"properties":{"html":{"id":115730253,"value":"<h3><strong>Why Sustainable Activewear is the Biggest Trend in Running<\/strong><\/h3><p><br \/>\u200bRunners spend countless hours pounding the pavement and trails, intimately connected to the environment around them. It only makes sense that the clothes they run in should reflect a commitment to protecting those very landscapes. The latest, and arguably most important trend sweeping the running community isn't a new shoe foam or a faster watch\u2014it's sustainable activewear. \u200bThis isn't just a fleeting fad; it's a fundamental shift in how runners view their gear, combining high-performance with eco-consciousness. Here's why sustainable apparel is dominating the running scene.<\/p><p><br \/>\u200b<strong>From Pollution to Performance: A Runner\u2019s Call to Action<\/strong><br \/>\u200bTraditional activewear often relies heavily on virgin synthetic fabrics like polyester and nylon, which are essentially plastics derived from oil. Their production is resource-intensive, and their disposal contributes significantly to landfill waste. For a community that champions health and nature, this is a clear conflict.<br \/>\u200bThe popularity of sustainable activewear is driven by runners who are increasingly aware of this environmental footprint and are making conscious consumer choices. They want gear that performs without the environmental guilt.<\/p><p><br \/><strong>\u200bThe Best Materials for the Long Run<\/strong><br \/>\u200bThe core of the sustainable shift lies in innovative materials that are better for the planet and, often, better for your run.<br \/>\u200bRecycled polyester is a game-changer. It takes items like discarded plastic water bottles and converts them into high-quality, durable, and moisture-wicking fabric, directly reducing plastic waste. Many popular running brands are now using certified recycled poly in their shorts, tops, and jackets.<br \/>\u200bNatural and plant-based fibres such as organic cotton, merino wool, bamboo viscose, and Tencel (made from wood pulp) are gaining popularity.<br \/>Sustainable practices \u200bhave a lower environmental impact also focusing on reduced water and energy consumption, and eliminating harmful chemicals and dyes from the manufacturing process.<\/p><p><br \/><strong>\u200bSustainability Is Performance<\/strong><br \/>\u200bThe old idea that sustainable gear meant sacrificing performance is dead. Today\u2019s eco-friendly clothing is designed for the demands of running.<br \/>\u200bProviding durability and longevity, sustainable products are often made with higher-quality materials and ethical construction to last longer. Runners are realising that investing in durable, eco-conscious gear means less frequent replacement, ultimately reducing waste and saving money.<br \/>\u200bThere is enhanced comfort. Fabrics like organic cotton are hypoallergenic and incredibly soft, reducing the risk of skin irritation, a major plus during long, sweaty runs.<br \/>Many sustainable brands prioritize fair labour practices and transparency in their manufacturing, therefore stemming from an ethical supply chain. Runners aren't just buying a shirt; they're supporting a business that treats its workers and the planet ethically.<\/p><p><br \/><a target=\"_blank\" href=\"https:\/\/theorganicrunner.co.uk\/\" rel=\"noreferrer noopener\"><u>\u200b<\/u><strong><u>Join the Green Mile<\/u><\/strong><\/a><br \/>\u200bThe demand for greener options is only growing. Major running brands and innovative start-ups are racing to be more sustainable, featuring extensive eco-friendly collections and setting ambitious carbon reduction goals. This consumer-driven movement proves that you don't have to choose between your passion for running and your commitment to the planet.<br \/>\u200bNext time you're upgrading your running wardrobe, look for the labels. Choose recycled materials, organic fabrics, and ethical production. Your personal best doesn't have to come at the environment\u2019s expense. By switching to sustainable activewear, you're not just following a trend, you're contributing to a healthier planet with every stride.<\/p>"},"borderRadius":{"id":115730254,"value":"#{text.border.radius}"},"textColor":{"id":115730255,"value":"#{text.color}"},"backgroundColour":{"id":115730256,"value":"#0000"},"truncateHeight":{"id":115730257,"value":null},"template":{"id":115730258,"value":"text"},"padding":{"id":115730259,"value":"6"},"fullWidth":{"id":115730260,"value":"0"},"fullBackgroundColor":{"id":115730261,"value":"#{text.fullBackground.color}"},"published":{"id":115730262,"value":"1"},"conditions":{"id":115730263,"value":"[]"}}},{"id":4670504,"type":"newsletterSubscribe","published":1,"size":{"x":12,"y":0},"order":2,"items":[],"properties":{"padding":{"id":115730264,"value":"6"},"spacing":{"id":115730265,"value":"64px"},"font":{"id":115730266,"value":"#{newsletter.title.font}"},"title":{"id":115730267,"value":"Don't miss out."},"copy":{"id":115730268,"value":"Don't miss out on the latest product launches and updates. Sign up to our newsletter"},"stacked":{"id":115730269,"value":"0"},"backgroundColor":{"id":115730270,"value":"#0000"},"textColor":{"id":115730271,"value":"#{newsletter.text.color}"},"primaryActions":{"id":115730272,"value":"0"},"formBorderRadius":{"id":115730273,"value":"#{form.border.radius}"},"buttonBorderRadius":{"id":115730274,"value":"#{button.border.radius}"},"borderRadius":{"id":115730275,"value":"#{newsletter.border.radius}"},"mailingList":{"id":115730276,"value":56757},"template":{"id":115730277,"value":"newsletterSubscribe"},"fullWidth":{"id":115730278,"value":"1"},"fullBackgroundColor":{"id":115730279,"value":"#{newsletter.fullBackground.color}"},"published":{"id":115730280,"value":"1"},"conditions":{"id":115730281,"value":"[]"}}}],"properties":{"title":{"id":115730207,"value":"Why Sustainable Activewear is the Biggest Trend in Running"},"isStorePage":{"id":115730208,"value":"1"},"ogImage":{"id":115730209,"value":"https:\/\/images.podos.io\/etm5kzcefnsppbdr7lb2jho3ck32tq1qrdyzg2su8fcvz4mz.png.png?w=1200&h=auto"},"description":{"id":115730210,"value":"Runners spend countless hours pounding the pavement and trails, intimately connected to the environment around them...."}},"labels":[],"published":1,"sitemap":1,"divisionId":369336,"edited":true}